What is an affiliate program? - Beginners guideWritten/updated by Thomas Skov Iversen
Definition: An affiliate program is the link between you and the online advertisers
As the figure illustrates an affiliate program is the link between your website and the company or brand that wants to advertise. The affiliate program makes sure that the adverts of the advertiser will be shown on your website. You hereby become a partner of the affiliate program and affiliate network. This is also why this kind of network advertising is called partner networks.
Some affiliate programs and networks do not allow you to choose what companies you want to advertise for. Usually it is the affiliate program that decides what adverts to put on your site. Google Adsense will as an example look at your content and decide based on that which company/brand adverts that should be shown on your site.
Sources: E-Business and E-Commerce management by Dave Chaffey , www.google.com/adsense , www.tradedoubler.com
If your have any comments, then feel free to use the form below. Everyone can comment without using a login.
Should you have any technical questions or problems then please join our forum! In here our skilled members will be ready to help you with all your web development issues!
Be the first to comment!